On Wednesday May 13th, Bridge Agency held its first installment of the Bridge Series titled Stay Tuned which outlined practices from television network industry leaders Yomi Desalu – VP – Music & Talent Programming Strategy at MTV Networks, Damon Williams – VP of Programming (Music Choice) and Carrie Brzezinski – VP of marketing solutions (ESPN) on keeping viewers engaged 24 hours a day, 7 days a week.
During about a 1 hour conversation, panelists tackled questions from our panel host Jason Wiley (Bridge Agency Partner) as well as the audience covering everything from on – air programming methodology to digital content support and in between. The panelists were amply prepared to answer each question in depth while also adding many personal insights throughout the engagement.
The reception that followed provided a chance for the guests to meet and mingle with the panelists as well as Bridge Agency partners. Special thanks to our sponsors Myx Moscato, Red Bull and Brooklyn Lager for providing refreshments.
If you didn’t get to make it out to Stay Tuned, our first installment of the Bridge Series – panel discussions on impactful marketing tactics and strategies, please be on the lookout for communication on future events.
We hope to see you next time!