January 2, 2014 in bridgesbuilt
Bad Boy
ClientBad Boy Entertainment
Scope
Strategize, create, and execute marketing campaign for artists
Execution
Completed marketing campaigns for all artists on the label including experiential, social, strategic and mobile marketing. We were responsible for identifying all activations to promote the artist brand, album and label, including strategic partnerships to help increase brand awareness.
Partnerships
Ciroc, Beats By Dre, HTC, Pelle Pelle, Nike, Neff
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